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Monitor print media, follow the conversation, understand your impact, measure prominence and find out if your marketing efforts are working.

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mediascouting print

MediaScouting Print


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Stay on top of your news

MediaScouting Print is a robust, versatile and fully customizable turnkey software solution that includes all print media monitoring features from scanning to article delivery. It integrates modules for news insights, ad monitoring and a delivery platform with real-time alerts. It is available as SaaS or as a standalone platform.

  • Can be installed in your premises, used as a SaaS or using any hybrid approach.
  • Can scale to process thousands of print pages on a daily basis (newspapers, magazines etc).
  • Easily import scanned content and e-paper formats such as PDF.
  • Includes web based interfaces for administration, locating, curating and editing content and delivering the content/reports to end customers.
  • Track your news (News Insights), monitor and analyze your advertisements (Ad Monitoring) and do not miss any important news (Alerting).
  • Designed for small and large media monitoring companies, media agencies, media owners, PR and Ad agencies, publishers, brand owners, academics, public sector companies and NGOs, sport businesses or institutions and organizations.
  • Ideal solution for companies that have a small budget but want to scale.
  • Scan locally in multiple locations (cities or countries) and create a centralized database of international media outlets.
  • Robust open architecture Java based backend.
  • Complete solution from scanning, processing to delivery.
  • Expandable storage up to hundreds of TB.
  • Web based graphics manipulation (cropping, arrangement, scaling).
  • Automatic alerting based on your criteria.
  • Media analysis and reports.
  • OCR supporting 190 languages, including right to left scripts.
  • Semi-automatic article segmentation.
  • Machine translation and sentiment analysis.
news insight


News Insight


News Insight


Fast-track your news

Gain insight from print media sources with the MediaScouting Print platform that combines leading-edge technology and human editorial tools to deliver accurate information about mentions of your company, products, brands or competitors so you can make data-driven decisions. Gain a better understanding of local news and issues that may affect your strategy. Get to the bottom of your coverage with analysis tools and insightful reports.

  • Supports 190 languages including right to left scripts and guarantees success rates up to 99%.
  • Scalable-distributed-modular.
  • Automatic topic detection and clip-to-customer assignment.
  • Flexible, multi-way distribution.
  • Multilingual OCR.
  • Typesetting tools.
  • Clustering and classification using feedback from curators.
  • Machine translation and sentiment analysis.
  • High performance text indexing.
ad monitoring


Ad Monitoring


Ad Monitoring


Making it easy to do it right!

Monitor your advertising campaigns and analyze those of your competitors. Create reports about competitive spending, media usage data, spending estimates, proof of performance, media optimization and more. Ad Monitoring is an essential tool that provides access to what your competitors are doing with the media. You can monitor certain categories, specific products, brands market or sectors.

  • Advertising Rate Cards.
  • Define media hierarchy and media sub-divisions using sections.
  • Automatic recognition of ads.
  • Quality control workflows.
  • Multilingual OCR.
  • Text analytics and fuzzy matching for the detection of ads.
  • Customizable product and market metadata.
  • High scalability.
dashboard


Dashboard


Dashboard


Multi-platform content delivery

From the backend infrastructure to the content-delivery platform, MediaScouting Print comes with high-performance dashboard including, graphs and charts, alerts and content delivery. It supports multiple delivery options including email, PDF and RSS. Schedule delivery of reporting with statistics and graphs via email or export on demand to quickly share insights with your team. Make use of the archive to retrieve any content you need using queries and multiple filters. Customize the way you receive your data. Using Alerting you can decide what data you need, how you want it formatted and presented, and when you should receive it.

  • White-label branding.
  • Globally accessible from any device.
  • Instant access using RSS in mobile devices.
  • Keyword, subject, customer and media based reporting.
  • Includes tools for statistics, graphs and visuals.
  • Content in email and in pdf.
  • Links to content with expiration.
  • Notifications about significant news or unexpected changes.
  • Track negative news for faster and better response in crisis management.
  • Single page Javascript application.
  • Powerful CRON delivery scheduler.
  • Modern graphics user experience technologies.
  • Robust, scalable and multilingual indexing platform.
  • Open architecture.
  • Chatbot integration to ensure readers receive the information they are looking for.



The smart way to manage media content. Register now for a personalized product demonstration with one of our team members. Let us demonstrate you the power and ease of our media monitoring solutions.