MediaScouting Broadcast
MediaScouting Broadcast monitoring platform changes the way you stream your content in broadcast quality, definition and in real-time.
MediaScouting Broadcast
MultiMedia knowledge discovery
MediaScouting Broadcast is a 24/7/365 turnkey solution for monitoring TV, Radio and IP audiovisual streams. It provides a robust and scalable platform for recording, archiving, indexing, retrieving and analyzing multimedia content originating from broadcast feeds in real time.
News Insight
Track your broadcast coverage
Creating actionable information from broadcast media data is nowadays an impossible task, taking into account the thousands hours of airtime available daily and the multilinguality of the streams. Additionally information is needed almost in real time, since in crisis management situations a timely response is critical. MediaScouting Broadcast provides instant news insight from media data in a user friendly interface, using closed captions or text derived from automatic speech recognition data, artificial intelligence and natural language processing.
Ad Monitoring
Locate your ads around the world
Use MediaScouting Broadcast to monitor your ad campaigns and analyze those of your competitors. MediaScouting Broadcast enables you to identify TV and Radio broadcast advertisements using audio and video features in almost real-time and detect when and where your ads are being played around the world. Ensure that the length of your advertisement air time is respected.
Logo Detection
Being seen on TV matters
Logo detection is an innovative feature of MediaScouting Broadcast that has been designed to automatically detect and recognize logos and trademarks in TV, eliminating the time of manual brand detection. Knowing exactly when a logo is running – in almost real-time – is a significant step towards effectively measuring TV sponsorship. Being a marketer, every second of your brand exposure is vital and you want your audience to watch it to the end.